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It’s a kind of daily life charity; spend some bucks on a good cause: your fellow man. You smile, they smile. Life is so easy….
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It’s a kind of daily life charity; spend some bucks on a good cause: your fellow man. You smile, they smile. Life is so easy….
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Toms shoes is one of my favorite brands. And that goes further than their easy to go shoes. It’s more about their appealing way of making money combined with making a difference in the world. For every pair purchased namely, Toms will give a pair of shoes to a child in need. The company was founded in 2006 by Blake Mycoskie and has since then given away over 400,000 shoes around the world, as of January 2010.
Today is their One Day Without Shoes:
We are asking people to go the day, part of the day or even just a few minutes, barefoot, to experience a life without shoes firsthand, and to help spread awareness of the impact a simple pair of shoes can bring to a child’s life.
So take off your shoes. Celebrate your feet. Dance or whatever. And stand as well still by how blessed you are. Even just by wearing shoes, what seems so normal…
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It all started with one question. Daughter Hannah started questioning why her family lived in such a big house. She kept going on about inequity, insisting that she wanted to do something. “What do you want to do?” her mom Joan responded. “Sell our house?”
That led to the Salwens rethinking how they lived. “If we lived with less, we could offer an opportunity for hundreds or thousands of people to have the opportunity to have a better life,” father Kevin realised.
They stopped taking and started giving back. The Salwens decided to sell their home and bought something for half the price. They committed more than half the proceeds of their home sale ($800,000) to the Hunger Project, to help a village in Ghana.
Father Kevin is excited about the decision they’ve made. “We essentially traded stuff for togetherness and connectedness. I can’t figure out why everybody wouldn’t want that deal. This is the most self-interested thing we have ever done,” he says. “I’m thrilled that we can help others. I’m blown away by how much it has helped us.”
Wow, what a story. It takes a lot of courage to do. What about you? I am not asking you to sell your house, but I am asking you: what could you live without?
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A friend of mine brought this video to my attention. It’s from a charity called charity: water aimed at bringing fresh drinking water to every person in the world. I really like these sort of grassroots non-profit commercial crossover movements (or GNPCCM for short). Not commercial in a sense that they’re making a profit like a corporation – again, they’re a non-profit charity and 100% of public donations directly fund water projects. But that they use a commercial, marketing-driven mindset and platform to get their message across and make a change for the better. And I appreciate the “rallying-the-troops” feel of this video, very well done.
Giant leaps and small steps go hand in hand – and every step matters.
One Laptop Per Child Association (OLPC), the non-profit organization behind the $100 laptop has revealed the design for its latest laptop aimed at connecting children in the developing world: the XO-3.
It is a slim-line touchscreen tablet and it’s designed to be thin, sleek, and touch, while continuing to lower power, cost, and material waste. One Laptop per Child (OLPC) said it would be available in 2012 and it would cost well below $100.

XO-3
OLPC’s mission is to create educational opportunities for the world’s poorest children by providing each child with a laptop with content and software designed for collaborative, joyful, self-empowered learning.
I would like to end with a nice quote of Mr Walter de Brouwer, CEO of OLPC Europe:
We are not a laptop company. Manufacturing a laptop is not such a big deal. The bigger appeal for us is deploying them and integrating them with education systems to transform a society.
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